Aguas de Alicante

Institutional Website

UX Writing & Content Translation

  • Content Translation to Spanish, Valencian, and English.
  • I conducted User Research to analyze usability practices from the most relevant public institutions in Spain and the problems users face when managing their administrative processes online.
  • The UX Writing strategy considers smart and simple microcopies adapted to the citizens’ easy understanding.
  • We introduced all the updates and news in their social media platforms.

Aguas de Alicante is the public administrative institution for the management of the water in Alicante, Spain. I was in charge of its written communication in social media and website during the time I worked for the advertising agency Grupo Idex.

Aguas de Alicante Homepage
Problem Solving Menu in English
Problem Solving Menu in Spanish
Introducing Innovating Way to Pay Bills
Social Responsibility Copywriting

No further details can be shared due to a confidentiality agreement.